HOW IT ALL STARTED

Join our journey towards becoming the best marketing anomaly detection tool

One day, a conversion specialist, a developer and a marketeer decided to team up.

If you hire a conversion specialist to dig deep into your Google Analytics account to find conversion insights, it might cost you more than $2500. Labor by hand. Clicking through reports. Writing down numbers.

It takes time and requires experience. After providing manual Google Analytics insights to hundreds of customers, our conversion specialist met a smart marketeer and a handy developer: 'Isn't this something we can automatically do by scanning Google Analytics data?' they asked.

The conversion specialist provided the developer with a big list of checks he normally performed manually in Google Analytics. He used this list to build a tool that analyses a Google Analytics account. The result was great. Many friends asked us if they can give it a try. They could, and you can too.